Strategy services for
driven companies
Narrative Strategy and Purpose Positioning
In a world looking for leadership, your story matters more than ever. We help organizations craft narratives rooted in purpose and long-term value — shaping how audiences, partners, and policymakers see you, and why they choose you.
Future-Ready Strategy and Scenario Design
Change isn’t a threat — it’s an opening. We map emerging economic, social, and policy shifts to help you imagine multiple futures, stress-test your ambitions, and build resilient strategies that adapt to whatever comes next.
Experience-Led Transformation (Services, Systems, Spaces)
Great strategy is felt, not just said. We design experience strategies — across customer journeys, public spaces, and digital ecosystems — that turn your vision into something people live, share, and believe in.
Sustainable Growth and Systems Innovation
The next generation of growth in technical and B2B sectors depends on clarity and focus. We turn complex, highly specialized offerings into clear, compelling strategies — translating technical depth into direction, engagement, and impact.
About
ONO LOM is an independent strategy practice led by Johanna Fabrin, with 12+ years across strategy, policy, and advanced technology. We help organizations find clarity and build strategies that hold.
Our work centers on experience strategy — whether for digital platforms designing the ecosystems and touchpoints, or for brands needing narratives that turn vision into real-world impact. From digital transformation to go-to-market, we build what's next: adaptive, human-centered, and built to last.
Past Clients
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IKEA
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LEGO
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UNFCCC
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Eclipse Capital
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Paebbl
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Elonroad
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DuckLabs
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World Resources Institute
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Novo Nordisk
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ING
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Coloplast
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DSV
Disciplines
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Experience strategy
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Brand strategy & architecture
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Go-to-market & activation
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Customer experience
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Digital innovation & emerging tech strategy
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Content strategy, messaging & narrative development
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B2B marketing
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Workshop design & facilitation
Interests
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Innovation models
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Emerging technology
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Organisational design
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Digital transformation
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Behavioural insights & economics
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Inclusive design